Philip Sassano Unveils Elynor & Mae: A Luxurious New Line of Pillows, Table Linens, and Soft Goods Inspired by Family Legacy

Harvard, IL – August 1st, 2025

Philip Sassano, founder and principal of The Design Coach, proudly announces the launch of Elynor & Mae, an elegant new collection of pillows, tablecloths, table runners, and soft goods that pays tribute to the women who shaped his earliest design sensibilities: his grandmothers, Elynor and Mae.

The Elynor & Mae line draws inspiration from two contrasting—but equally influential—figures in Sassano’s life. Elynor, bold, determined, and sensible, brought a grounded sophistication and a no-nonsense approach to beauty. Mae, soft, glamorous, and theatrical, celebrated romance, flair, and the transformative power of a well-set table or a decadent detail.

“Together, they taught me that style is never one note,” says Sassano. “It’s a layered conversation between structure and softness, simplicity and splendor. Elynor & Mae captures that duality in every stitch.”

At the heart of the collection is a commitment to versatility and storytelling. Many of the pieces feature reversible fabrics, allowing clients to express both refined restraint and expressive exuberance, depending on the occasion or mood. Developed in collaboration with some of the world’s finest textile manufacturers, the collection reflects an unmatched standard of quality, comfort, and craftsmanship.

Elynor & Mae is not just a product line—it is a celebration of heritage, an embodiment of The Design Coach’s commitment to thoughtful living, and an invitation to elevate the everyday through texture, color, and meaning.

Each pillow fluffed, each table draped, becomes part of a living story—one that honors the strength of Elynor, the elegance of Mae, and the creative legacy of the grandson who now shares their spirit with the world.

About The Design Coach

The Design Coach, founded by Philip Sassano, is a nationally recognized luxury interior design and lifestyle firm known for its holistic approach, concierge-level service, and creative leadership from concept to completion. With a mission to elevate every aspect of the client experience, The Design Coach continues to innovate through thoughtful design, operational excellence, and heartfelt storytelling.

To learn more about Elynor & Mae or to request media assets, samples, or interviews,

please contact:

press@thedesigncoach.com